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Work

Positioning-Led Work Built to Scale

Industrial brand positioning and modular web design for Kinsmen Group by Abstract Creative
Brand Positioning Web System

Kinsmen Group

Positioning, messaging, and a modular web system for an industrial services leader.

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Muscle Rehab rebrand and conversion-focused web system by Abstract Creative
Award-Winning Rebrand Packaging

Muscle Rehab

Award-winning brand identity and packaging designed for instant athlete comprehension. $700K+ in profits since launch.

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Cafe Diario brand, packaging, and launch strategy by Abstract Creative
Brand Identity Packaging Launch Strategy

Cafe Diario

Brand, packaging, and launch strategy for a daily coffee ritual across retail and ecommerce.

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Astanza Lasers: medical device brand refresh and collateral by Abstract Creative
Brand Refresh Medical Device Collateral

Astanza Lasers

Multi-use laser brand refresh with new messaging, collateral, and device photography.

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Phillips 66: internal campaigns and analytics-driven content by Abstract Creative
14% Engagement Lift Campaigns Analytics

Phillips 66

Human Capital & Sustainability campaigns driven by analytics and CRM, delivering a 14% engagement lift and faster creative output.

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SLB: award-winning brand guidelines and global marketing assets by Abstract Creative
Award-Winning Brand Guidelines Global

SLB

Award-winning brand guidelines, catalogs, infographics, web builds, and digital marketing that make SLB’s technology easy to choose.

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